Friday, March 25, 2011

Networking

The dreaded "N" word. This has nothing to do with multi level marketing. It
is all about who you know and what you know.
Networking is the exchange of information of service among individuals, groups, or institutions.  Networking can be as simple as having lunch with a friend who is well connected in business community who may give your name of a few potential customers to contact, to a more formal, organized networking group.
There are a number of organizations active in North America that you can look into getting involved.  

When you network, you invariably make potential business/client contacts. So
do it wholeheartedly. Don't just join a group  but participate in them. Join the email
lists. Advertise. Donate time, products, services, etc. Make yourself
visible enough within the group that your networking is accomplishing
something. The contacts will be invaluable. And you never know who you will
meet who either is just now looking for gifts like you sell or knows someone
who is.

It's a new year and all of us are ready for a fresh, new start. Make an
effort to utilize these suggestions in the way most appropriate for your
business. Sell more gifts by working to sell more gifts.

Networking is similar to marketing on forums, but you will find networking to be more targeted than forums. 

You will also have more tools available to help you promote, like blogs, press release posts, and article posting. These sites will also often allow you to use classified advertising to promote your products and services. 

The side benefit of networking is that it allows you to improve your search engine rankings through content creation, and it increases the number of entries you have in the search engines, raising your rankings. 


• Ryze.com
Ryze is FREE --Make quality business contacts 

•  Free Online Networking
Network Online with Other Small Business Owners. It's Free.
Free Networking International - Altamonte Springs (Orlando ...

•  Relationships Matter | LinkedIn
LinkedIn strengthens and extends your existing network of trusted contacts. ... Over 45 million professionals use LinkedIn to exchange information, ideas and ...

Belonging to this type of organization can generate good business for you.  If you do not have a networking organization already in place in your community, you may want to consider starting one.

Selling to corporations can be some of your most profitable business.  Most businesses need gifts on a regular basis, not just during the holiday season.  Many companies recognize employee anniversaries, birthdays, promotions, retirements, thank-yous, out-of-town visitors, and guest speakers during the year.  Most businesses do not have the time or personnel to devote to shopping.  Forming a good relationship with a gift company can solve all of their gift-giving dilemmas.

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